The Founder of 929 apparel is Ashanti Coleman who is a wife, mother of two and Nurse Practitioner. She is also an avid yogi who is now a certified yoga instructor. She created 929 to provide affordable, comfortable and fashionable athletic wear and accessories. 929 is not only her birthday but also signifies completeness, unity, strength and peace. The heart symbolizes her profession and being a two time stroke survivor.